A scalp serum powered by deoxypentose — made for men dealing with BPTA: Braids, Ponytails, Traction Alopecia.
If you've worn locs, cornrows, top-knots, or kept your hair in tight ponytails, you may be seeing hairline thinning your barber and dermatologist haven't named. Standard minoxidil routines aren't built for it. NovaNura is — powered by our proprietary Neo-Ribose Complex™ featuring deoxypentose.
BPTA is mechanical — caused by chronic styling tension, not hormones. That means the approach is different from minoxidil or finasteride.
Our Neo-Ribose Complex™ features deoxypentose, the deoxyribose sugar naturally present in your DNA — a scalp- and skin-conditioning humectant. With continued use, it conditions and improves the look and feel of the skin and scalp wherever it's applied.
Absorbs in seconds. Wears clean under wigs, durags, beanies, and helmets — through any styling routine. No grease, no transfer.
Be generous. Be consistent — twice a day.
Begin at the front hairline and run the dropper down each braid line and edge, massaging into the scalp and surrounding skin as you go.
About 10 seconds. It vanishes on contact — nothing left behind on the scalp.
Wear it alone or under your other products. Compatible with all styling.
"I documented my own scalp for 14 months — and changed how I think about hair loss."
NovaNura started as a personal experiment. After years of tight styling and thinning edges that no shelf product addressed, I built a quantitative tracking system for my own scalp and refined a formulation around rare-sugar chemistry. Read the full story →
— NovaNura's founder
60ml / 2 fl oz — double the standard 30ml size.